Good ProfileEngage

You know your brand. You know your “good”. So now you need to showcase your good.

Our services focus on the areas of your business where sustainability can become a competitive advantage. We work with your teams towards focused, honest content that your audiences want to hear.

Services Offered
Campaign Concepting
Content Marketing
Infographic Design
Illustration Design
Proprietary Platforms

BfG Magazine




Identity Workshops

Do you know how good you really are? Do you know the “essence” that makes you different as a company? Do you have a solid grasp of your customer experiences? If not than one of our discovery workshops will help ground your core ideas and goals and makes you stand out in a cluttered marketplace.

Good Profile

A big part of implementing your Good brand is in how it is presented to employees, management and customers. We work with your teams to understand your story and craft unique programs that communicate your complete story. Next to your actual Good Profile page, we have an awesome list of great programs for you to use to engage your good.

Trustpoint Dynamics™

It’s important that your customer experiences are positively reinforcing your reputation and building brand trust. Trustpoint Dynamics™ is a proprietary, quantitative research tool that identifies, analyses and prioritizes an organization’s touchpoints across multiple channels of communication.

We run a variety of workshops that engage participants to explore and discover their corporate brand by exploring brand trust, sustainability, and community alignment.
Our Participants will have a better understanding of their own branding in the following areas:

  • Brand Essence
  • Brand Positioning
  • CSR Positioning
  • Stakeholder Engagement
  • Supply chain alignment
  • Key Trustpoint Dynamics™
Companies are better able to communicate their story because they are better aware of where they are creating positive value in their products, in their supply chain, for their employees and for the community at large. This translates to more engaged suppliers and employees and more loyal customers.
Our services aim to give more exposure to your brand from a variety of traditional and non-traditional mediums. The Good Profile page is a one-stop-shop that highlights the many ways your brand is adding value and sustainability in real time. Here is a list of features:

  • Company profile
  • Sustainable products links
  • Individual products pages
  • QR code stickers for products
  • Sustainability Social Media
Custom Services
Beyond the Good Profile we also offer the following brand marketing design services:

  • Identity Design
  • Infographic Design
  • Sustainability Report
  • Sustainable Brand Guideline Report
The Good Profile provides a bashboard as a snapshot of all the initiatives your company is working on with respect to sustainability and product offering. This ultimately provides exposure to your value add and sustainability. Having a profile page provide third party validation, increases SEO to your website, overall sustainability awareness and brand trust.
Our workshop aims to capture your unique customer-centric experiences and all the points where your customer “touches” your brand. Our proprietary Trustpoint Dynamics™ software then surveys trustpoints both in controlled environments and in real time.
  • Trustpoint Workshop
  • Trustpoint Survey
  • Trustpoint Report
Trustpoint Dynamics™ is a complete process for identification, analysis and management of touchpoints. With touchpoints built right into budget categories, our system helps qualify and understand ROI. Having a more comprehensive overview of touchpoints increases brand measurement and helps prepare reputation

Contact us to book your 1 hour consultation.